I Write Right
I’m a senior creative copywriter with 10 years’ agency experience writing for global brands.
I write to bring brands closer to people. Sometimes that’s a campaign concept, sometimes a brand platform, sometimes an experience in a shopping centre. Big picture or nitty-gritty, I love turning even the driest subjects into creative that makes people stop, think, and smile.
My skills
Creative concepting, Big ideas, Script writing, Brand building, Digital and social campaigns, Game development, Blogs, Influencer marketing, Manifestos, Printed media, Pitches, Landing pages, Email campaigns, Events, Activations, TOV guidelines, and more
My clients
2K Games, Adobe, Allianz, Amazon, Ardoq, Conagra, Costa Foundation, Fujifilm, Henkel, Impact, Lotus, Maersk, Mercedes, OneOcean, Porsche, Rentokil, Samsung, Sharp, Sky Retail, Sky Sports, Sony, Three, Toshiba, Turner & Townsend, Vodafone, VW, Vestel, WSP, and many others
“
“Georgie's ideas have been strong and well executed. She really understands our brand and what we’re trying to achieve, constantly bringing new ideas.”
― Head of Marketing, Vestel
CONAGRA BRANDS
Conagra Campaign Results
2.5X
Raised CTR to 2.5X benchmarks
-6%
Cut CPC to 6% below industry average
“
“I know I can trust Georgie to get things done to the high expectations I have, which is a massive weight off my shoulders.”
― Senior Global Influencer Marketing Manager, 2K Games
“
“Congrats to Georgina Everitt at Blueprint Partners for a wonderfully addictive game.”
― Head of Customer & Product Marketing, Sky Mobile
FUJIFILM: Built on Tape
What I Did: Partnered with strategists and designers to transform Fujifilm’s storage innovation into a bold creative platform. Shaped messaging across digital, social, and experiential channels.
As the lead copywriter, I took a highly technical brief and turned it into an accessible, engaging story that resonated globally.
Impact: Generated 1,600 qualified leads, drove a 49% uplift in website traffic, and delivered an 81% increase in programmatic CTR.
