OneOcean needed a bold new identity to shake up maritime. The result was a brand that connects people, performance, and the planet.
The idea behind it all was simple: there is only one ocean.
From that thought came a confident, modern brand designed to change how the industry works.
Worked closely with strategy, design, and product teams to refine the brand’s purpose, promise, and vision, ensuring the story and tone stayed consistent across every channel.
Led the concepts and words that brought OneOcean to life, from tone of voice and brand values to the manifesto, website, and launch activations across social, email, and events.
Created while at Transmission Agency.
